Actor Matteo Guidicelli, in
cooperation with Sun Life Asset Management Company, Inc. (SLAMCI), will be
launching a series of vlogs (Video Blogs), which aims to teach Filipinos about
how investing can help make their #LifeGoals come true.
Dubbed “Make It Mutual”, the vlogs
will tackle topics relevant to personal finance, such as growing one’s money,
beating inflation and investing regularly. To make it easy for the viewer to
relate these to real life, the modules shall be demonstrated in themes familiar
to them, like fashion and fitness, among others. All videos will be shared via
social media to make it really accessible.
“I’m thankful for the opportunity to lead another financial literacy campaign for SLAMCI. It’s definitely relevant and timely,” Mateo said. “I myself have life goals i’d like to pursue, and i’m happy to share that ever since i ‘made it mutual’ with SLAMCI, I’ve been well on my way to achieving all those goals. It would be great if more Filipinos can experience the same”.
The latest in SLAMC’s efforts to
boost financial literacy among Filipinoes, “Make It Mutual” aims to encourage
Filipinos to invest in Mutual Funds so they can achieve their life goals. The
company was also behind the SLAM The Scam” campaign which likewise starred
Matteo, who shared tips on what to consider when choosing an investing company
in order to avoid dubious organization.
According to SLAMCI President
Valerie Pama, the company is committed to helping more Filipinos discover the
benefits of investing so they may reap its rewards. “We all have goals that
we’d like to accomplish, such as buying a house or a car, travelling to a dream
destination, or planning a wedding. These are goals that require a significant
amount of money, and sometimes, Filipinos become discouraged knowing how much
they need to raise to be able to fund their dreams,” she said. “We’d like to
show them that by saving and investing in mutual funds, all their dreams can
become a reality. They simply have to ‘Make it Mutual.”
The “Make It Mutual” campaign is
just the first of Sun Life’s series of financial literacy initiatives this
year. According to Sun Life Chief Marketing Officer Mylene Lopa, more will be
launched in the coming days as Sun Life rolls out its Financial Independence
Month campaign in June. “We remain committed to this cause. Sun Life is always
eager to promote it in ways that are creative, relatable, easily
understandable,” she said. “We will never tire of advocating financial literacy
to Filipinos.”
Sun
Life Asset Management Co., Inc. (SLAMCI) is the mutual fund arm of
Sun Life of Canada (Philippines), Inc. SLAMCI is one of the leading asset
management companies in the country with Php57.8 Billion in Assets Under
Management (AUM) as of April 2017. It currently manages 11 mutual funds
collectively called the “Sun Life Prosperity Funds.”
Comments
Post a Comment